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What if process was your greatest sales tool? In this episode, Jason Caras, co-founder of IT Authorities, reveals how meticulous operations and a culture-first hiring approach helped him scale from bootstrapped beginnings to a $34M MSP. Discover how he transformed customer trust, team culture, and sales performance by making process the heart of the business.
Chapters:
0:00 - Intro
2:10 - What does he attribute to his success?
8:03 - Getting started with his MSP
27:53 - The genius way he differentiated
40:09 - How their process shaped hiring
1:04:49 - Exiting his MSP and mistake made prior
1:18:31 - MSP Titan Questions
Connect more with Damien and Jason:
Damien: https://www.linkedin.com/in/dstevens
Jason: https://www.linkedin.com/in/jasoncaras/
📺 Watch on YT: https://www.youtube.com/@mspmindset