Wes Spencer, Co-Founder of Perch Security, joins Damien for this episode to talk about the following:
° Understanding the impact of knowing your WHY and the risks of not understanding
° Common obstacles faced when trying to discover your WHY
° How having a clear WHY impacts your business decisions
° Building a brand that embodies your WHY
° Communicating your WHY to customers
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Connect with Wes:
LinkedIn: https://www.linkedin.com/in/wesspencer/
YT Channel: https://www.youtube.com/wesspencer